1+ months

SR ANALYST CAMPAIGN MGMT

Atlanta, GA 30339
JobTitle: SR ANALYST CAMPAIGN MGMT
Job ID: 402438_en-us
Salary Range: 0.0- 0.0
Job Category: Marketing
Employment type: Full Time
Team: may select team members and assess capabilities, provide technical training, provide information necessary to meet work, project or program objectives, evaluate program or project performance.Environmental Job Requirements:Environment:1. Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.Travel:Typically requires overnight travel less than 10% of the time.", "employmentType" : "Full Time", "educationRequirements" : "Bachelors Degree", "experienceRequirements" : "4+ years", "industry" : [ ], "jobLocation" : [ { "@type" : "Place", "name" : "GA - Atlanta Corporate", "address" : { "@type" : "PostalAddress", "addressLocality" : "Atlanta", "addressRegion" : "GA", "postalCode" : "30339", "addressCountry" : "USA" } } ], "responsibilities" : "Standard Minimum Qualifications:Must be eighteen years of age or older.Must be legally permitted to work in the United States.Education Required:The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.Years of Relevant Work Experience:4 yearsPhysical Requirements:Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.Additional Qualifications:4 plus years of experience in Unica software3 plus years work experience preferably in a large retail organizationPreferred Qualifications:Thorough knowledge of UnicaDirect marketing and campaign selection and delivery experienceProficient in MS Excel and PowerPointClient facing written and verbal communication skillsAbility to learn quickly and work in a collaborative team environmentKnowledge, Skills, Abilities and Competencies:Understanding of CRM planning, execution and account management skillsWell proven project management skillsExperience managing internal resources to meet requirements of internal and external partnersDeep knowledge of statistical analysisCompetency in SQL and campaign softwareThorough knowledge of data processing management", "baseSalary" : { "@type" : "MonetaryAmount", "currency" : "USD", "value" : { "@type" : "QuantitativeValue", "minValue" : 0.0, "maxValue" : 0.0, "unitText" : null } }, "salaryCurrency" : "USD", "workHours" : null, "url" : "https://careers.peopleclick.com/careerscp/client_homedepot/external/en-us/gateway.do?functionName=viewFromLink&jobPostId=402438&localeCode=en-us", "potentialAction" : { "@type" : "ApplyAction", "name" : "SR ANALYST CAMPAIGN MGMT", "url" : "https://careers.peopleclick.com/careerscp/client_homedepot/external/en-us/gateway.do?functionName=applyFromLink&jobPostId=402438&localeCode=en-us" } } SR ANALYST CAMPAIGN MGMT (163391) GA - Atlanta Corporate Date Posted: Apr 25, 2022

Position Description:
Position Purpose:
The Sr. Analyst Campaign Mgmt will be responsible for managing data using Teradata and Unica to support campaign planning and management. The position requires being highly proficient in Unica Software. The Sr Analyst will participate in all aspects of The Home Depot's Campaign Management and will serve a key role in leading the outbound direct marketing function for the team including handling selections, campaign delivery, and post campaign analysis. The role includes liaising with high level internal clients and the agency of record.

Major Tasks, Responsibilities & Key Accountabilities:
  • Performs a variety of tasks related to outbound direct marketing campaigns and process improvements within the CRM operation to execute a sophisticated contact management plan
  • Defines the selection criteria, segments, measurement methods, and data sources to build the campaign, creation and delivers the post analysis
  • Leads quality assurance of data services and CRM campaign work
  • Serves as a Unica subject matter expert to the organization
  • Acts as liaison with CRM and IT teams to ensure data strategy and integration is managed according to campaign management visionNature and Scope:
    Position reports to Mgr CRM Technologies

    No associates report to this role on a permanent basis, but requires the technical leadership of a project work team: may select team members and assess capabilities, provide technical training, provide information necessary to meet work, project or program objectives, evaluate program or project performance.

    Environmental Job Requirements:
    Environment:
    1. Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
    Travel:
    Typically requires overnight travel less than 10% of the time.


Categories

Posted: 2022-04-25 Expires: 2022-06-23

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SR ANALYST CAMPAIGN MGMT

Home Depot, Inc.
Atlanta, GA 30339

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