18 hours

Senior Campaign Engineer (130373)

Home Depot, Inc.
Atlanta, GA
  • Job Code
    334265
Senior Campaign Engineer - Atlanta GA 30308 Skip Navigation
Job Details

Senior Campaign Engineer (130373)

GA - Atlanta

  • Date Posted: Sep 12, 2019
  • Company: The Home Depot
  • Travel: 0-10%
  • Functional Area: Marketing
  • Position Type: Full-Time
  • Relocation Provided: No




Position Description:
POSITION PURPOSE
The Sr. Campaign Engineer will be responsible for managing data using Google Cloud Platform BigQuery and campaign management tools to support campaign planning and management. The position requires being highly proficient in campaign management tools and techniques, including building campaigns from raw database elements. The Sr Engineer will participate in all aspects of The Home Depot’s Campaign Management and will serve a key role in leading the outbound direct marketing function for the team including handling selections, campaign delivery, and post campaign analysis. The role includes liaising with high level internal clients and the agency of record.

MAJOR TASKS, RESPONSIBILITIES AND KEY ACCOUNTABILITIES
Performs a variety of tasks related to outbound direct marketing campaigns and process improvements within the CRM operation to execute a sophisticated contact management plan
Defines the selection criteria, segments, measurement methods, and data sources to build the campaign, creation and delivers the post analysis
Leads quality assurance of data services and CRM campaign work
Serves as a campaign management subject matter expert to the organization
Acts as liaison with CRM and IT teams to ensure data strategy and integration is managed according to campaign management vision

NATURE AND SCOPE
Position reports to Mgr CRM Technologies
No associates report to this role on a permanent basis, but requires the technical leadership of a project work team: may select team members and assess capabilities, provide technical training, provide information necessary to meet work, project or program objectives, evaluate program or project performance.

ENVIRONMENTAL JOB REQUIREMENTS
Environment:
Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

Travel:
Typically requires overnight travel less than 10% of the time.


ESSENTIAL SKILLS:
MINIMUM QUALIFICATIONS
Must be eighteen years of age or older.
Must be legally permitted to work in the United States.

Education Required:
The knowledge, skills and abilities typically acquired through the completion of a bachelor's degree program or equivalent degree in a field of study related to the job.

Years of Relevant Work Experience: 4 years

Physical Requirements:
Most of the time is spent sitting in a comfortable position and there is frequent opportunity to move about. On rare occasions there may be a need to move or lift light articles.

Additional Qualifications:
4 plus years of experience in enterprise campaign management software such as IBM Unica, Adobe Campaign, Salesforce Marketing Cloud, or custom campaign management tools
3 plus years work experience preferably in a large retail organization

Preferred Qualifications:

  • Thorough knowledge of campaign management tools with deep experience with at least one major enterprise toolset
  • Experience leveraging a cloud environment for campaign execution including modern cloud datasources, vendor integrations, and distributed processing
  • Direct marketing, campaign selection, and delivery experience
  • Proficient in MS Excel and PowerPoint
  • Client-facing written and verbal communication skills
  • Ability to learn quickly and work in a collaborative team environment
Knowledge, Skills, Abilities and Competencies:Understanding of CRM planning, execution and account management skills
Well proven project management skills
Experience managing internal resources to meet requirements of internal and external partners
Deep knowledge of statistical analysis
Competency in SQL and campaign software
Thorough knowledge of data processing management


We are an Equal Opportunity Employer and do not discriminate against any employee or applicant for employment because of race, color, sex, age, national origin, religion, sexual orientation, gender identity, status as a veteran, and basis of disability or any other federal, state or local protected class.

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Posted: 2019-09-19 Expires: 2019-10-19

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Senior Campaign Engineer (130373)

Home Depot, Inc.
Atlanta, GA

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