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Jobs Rated65th
JobTitle: PROJECT MANAGER SOCIAL MEDIA
Job ID: 399542_en-us
Salary Range: 0.0- 0.0
Job Category: Marketing / Advertising
Employment type: Full Time
Position Description:
Position Purpose:
Manage and execute social media programs and tactics (paid and earned). Responsibilities include implementation of objectives, strategies and tactics; and stewardship of social media plans in conjunction with marketing goals. Assist Social Media Managers in building and refining the structure of social media audience buying strategy, as Home Depots Data Management Platform evolves. Position oversees management of both social media channel and campaign activations.
Major Tasks, Responsibilities & Key Accountabilities:
Job ID: 399542_en-us
Salary Range: 0.0- 0.0
Job Category: Marketing / Advertising
Employment type: Full Time
Position Description:
Position Purpose:
Manage and execute social media programs and tactics (paid and earned). Responsibilities include implementation of objectives, strategies and tactics; and stewardship of social media plans in conjunction with marketing goals. Assist Social Media Managers in building and refining the structure of social media audience buying strategy, as Home Depots Data Management Platform evolves. Position oversees management of both social media channel and campaign activations.
Major Tasks, Responsibilities & Key Accountabilities:
- 30%-Program/Channel Management: Manage development of social media plans (paid and organic), from inception to completion, leading integration with the analytics team on measuring the success of the campaigns. Owner of editorial calendar for all social media campaigns, and maintain channel management.
- 40%-Paid Media Management: Support social team with paid media planning, buying and reporting for all social campaigns. Manage social media campaigns directly from social channels ad platform (bidding, targeting, ad creation, etc.). Partner with social planning and analytics team to define targeting segments for campaigns.
- 15%-Reporting/Metrics: Monitor effective benchmarks for measuring the impact of social media programs, and analyze, review, and report on effectiveness of campaigns in an effort to maximize results.
- 15%-Organizational Alignment/Relationships; Build relationships with key internal stakeholders; platform partners, media, agencies, creative teams, merchandising marketing, public relations, and community affairs.Nature and Scope:
This position reports to Manager Social Media
This position has no Direct Reports
Environmental Job Requirements:
Environment:
1. Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.
Travel:
Typically requires overnight travel less than 10% of the time.
Categories
Jobs Rated Reports for Social Media Manager
Posted: 2022-03-23 Expires: 2022-06-19
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