15 days old

Project Manager, Loyalty Marketing

Atlanta, GA 30339
JobTitle: Project Manager, Loyalty Marketing
Job ID: 407430_en-us
Salary Range: 0.0- 0.0
Job Category: Marketing
Employment type: Full Time

Position Description:
Position Purpose:
The Project Manager for Loyalty Marketing will support marketing through the coordination and execution of marketing initiatives. He/she will partner with cross-functional marketing teams to understand loyalty priorities; provide creative direction and assets, and secure appropriate approvals in accordance with production timelines. The Project Manager will be responsible for the internal and external report out of marketing programs and project status. He/she will also be accountable for budget tracking and management of specific campaigns.

Major Tasks, Responsibilities & Key Accountabilities:
  • 10% - Partner with Sr. Manager to invest incremental dollars on marketing campaigns that maximize return on ad spend. Work with Marketing Finance to manage campaign budgets. Maintain report to track allocation of funds.
  • 25% - Partner with marketing coordinator and cross channel functional teams to execute various base marketing initiatives across paid, and owned and earned channels by providing creative direction and securing creative assets in accordance with production timelines. Seek necessary approvals.
  • 20% - Work with loyalty marketing team to understand priorities and strategic initiatives for loyalty marketing and initiatives that drive engagement for the Pro . Partner with Leaders to develop presentations for leadership.. Track sales and manage media allocation.
  • 25% - Develop reporting documents used for internal weekly updates. Maintain a department marcom to track and manage marketing activity by week. Track and record competitive activity by each Fiscal Week. Report out on marketing and competitive activity during internal status updates and staff meetings.
  • 20% - Partner with Se. Manager to develop strategic marketing campaigns and communication objectives at the department level including department led events and major program launches. Meet with suppliers and vendor partners to understand marketing priorities and facilitate vendor-funded campaigns and eventsNature and Scope:
    This position reports to Sr Manager or Manager

    Located in a comfortable indoor area. Any unpleasant conditions would be infrequent and not objectionable.

    Typically requires overnight travel less than 10% of the time.

    Additional Environmental Job Requirements:
    No travel required


Posted: 2022-06-15 Expires: 2022-07-15

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