1+ months

Program Manager, SEO (REMOTE)

Framingham, MA 01701 Work Remotely

**Program Manager SEO**

As an essential member of the Digital Business team, this position manages core components of our SEO program, a high growth vehicle across Staples.com. This position requires technical understanding of how enterprise ecommerce platforms function as well as advanced understanding of search engine algorithms and content management.

The role is focused on driving growth in traffic, revenue and acquisitions through the natural search channel by ensuring search engine optimization from a technical and business standpoint.

**Primary Responsibilities:**

+ Drive Growth for staples.com business through the SEO channel, by providing strategic guidance to the business and optimizing the site and associated properties to maximize performance with flawless execution.

+ Identify and execute on strategic opportunities within the website. Serve as the subject matter expert for internal stakeholders. Meet with stakeholders on a regular basis to ensure they understand SEO strategy, tactics, historic performance and forecasted performance.

+ Partner closely with other business units to scope and gather requirements for all SEO technical projects and testing; champion new ideas and testing plans.

+ Monitor progress and measure all initiative/project impact (revenue, traffic, rankings, links, etc.), demonstrate agility in project management to achieve goals.

+ Conduct quality assurance on staples.com to ensure requirements are met and best practices adhered to.

**Agency Communication**

+ Partner with agencies to communicate initiative requests, strategies, goals, tactics and reporting needs.

+ Work with agencies to ensure initiatives are continually improving against business goals.

+ Prioritize agency workload across multiple SEO initiatives.

**Be a Best in Class Team**

+ Assist with other SEO projects and initiatives as assigned.

+ Participate in knowledge sharing opportunities within SEO, digital business, as well as the larger Staples organization.

+ Collaborate with internal teams including Search, Landing Page Domain, UX/UI, and Engineering to develop and execute SEO strategies.

+ Collaborate with other marketing vehicles such as Paid, Display, and Social to support cross channel campaign initiatives.



+ Proactive and self-motivated work style with proven ability to manage multiple projects and changing priorities.

+ Strong and effective communication (both written & oral) and interpersonal skills.

+ Highly proficient in Excel/Word/PowerPoint with the ability to analyze data and prepare reports and presentations.

+ Detail-oriented with the ability to provide accurate deliverables in an efficient manner.

+ Interested in innovation: learning more about the industry and applying learnings to managed programs.

+ 5-7 years SEO experience, with 2 years in enterprise-level ecommerce

+ Bachelors Degree preferred: IT, Computer Science, Business (or related)

+ Experience using Google Search Console; Omniture; BrightEdge, Conductor, or STAT; site crawling tools; keyword analysis tools.

_Staples is The Worklife Fulfillment Company, helping businesses of all sizes be more productive, connected and inspired. With dedicated account teams, category professionals, innovative brands and a curated product assortment for business, Staples provides customized solutions to help organizations achieve their goals. Interested in joining the team? Check out our_ _perks and benefits_ _!_

_Staples is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other basis protected by federal, state, or local law._


Posted: 2020-09-29 Expires: 2020-11-28

Be amazed by what’s inside.

There’s a whole lot more to Staples than you probably ever imagined. In fact, once you lift the lid on our business, you’ll discover that we have many opportunities for your career.

As the world’s largest office products company, 2nd largest eCommerce site and a trusted source of office solutions, we’re a recognized name across more than 26 countries. Working all over the world has shaped our approach to business, and as we’ve grown, so has our commitment to the communities and environments where we work. Whether you join us in retail, online, one of our B2B units or our other businesses, you’ll experience first-hand the unique energy and enthusiasm that makes us Staples.

This site will show you just how much goes into a career with Staples. If you want to become part of the team, simply use the job search tool – and it won’t be long before you’ll be saying, “that was easy” too.

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Program Manager, SEO (REMOTE)

Framingham, MA 01701

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